One thing you’ll notice here is that nothing they say is, well, specific information. To verify that views are real and accurate, YouTube may temporarily slow down, freeze, or adjust the view count, as well as discard low-quality playbacks. Video views are algorithmically validated to maintain fair and positive experience for content creators, advertisers, and users.
On some videos, the view count might seem frozen or not show all the views that you expect. Afterward, the view count updates more frequently, but keep in mind that we’re constantly validating views, so view count can always be adjusted. The process of including all quality views can take some time depending on a video’s popularity and viewership. After quality views are counted, view count updates more frequently. This might not yet show all legitimate views at the time. During the first couple of hours after a video has been published, we’ll only show views that our systems believe to be valid. We want to make sure that videos are being viewed by actual humans and not computer programs. What counts as an actual view, these days? You can bet that YouTube has a bunch of filtering in place. One of the most common metrics to inflate is the view count, because it ties into the recommendation engine and the perceived influence of a video. Today I’m discussing, primarily, YouTube.Īs one of the oldest surviving video hosts, and by far the largest, YouTube has had to content with pretty much every possible form of scamming by people looking to get ahead on the platform. 
Personally, I think Facebook will have to change that before too long, since it leaves them open to view spamming and inflationary abuse, but that’s neither here nor there. If you’ve ever wondered why a Facebook video seems to rack up way more views than a YouTube video, that’s why people merely scrolling past the video with autoplay enabled will count as a view, whereas YouTube views have to be much more intentional actions. Videos hosted on Facebook count a view after a mere three seconds, taking advantage of both short videos and the short attention spans of people scrolling through their feeds. Different video providers count views in different ways.
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